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Strategy Letter

Baron Global Advantage Strategy | Q3 2024

Alex Umansky, Portfolio Manager

Dear Investor:

Baron Global Advantage Strategy (the Strategy) gained 5.39% during the third quarter, compared to the 6.61% gain for the MSCI ACWI Index (the Index), and the 4.07% gain for the MSCI ACWI Growth Index, the Strategy’s benchmarks.

Table I.
Performance for annualized periods ended September 30, 2024 (Figured in USD)†1
 Baron Global Advantage
Strategy (net)2
Baron Global Advantage
Strategy (gross)2
MSCI ACWI
Index2
MSCI ACWI
Growth Index2
Three Months35.39%  5.59%  6.61% 4.07% 
Six Months312.58%  13.23%  18.66% 21.03% 
One Year30.25%  31.28%  31.76% 36.45% 
Three Years(12.16)% (11.47)% 8.09% 7.18% 
Five Years7.41%  8.27%  12.19% 14.70% 
Ten Years10.65%  11.26%  9.39% 11.78% 
Since Inception
(May 31, 2012)4
12.70%  13.20%  10.95% 12.81% 

 

Table II.
Calendar Year Performance 2019-2023 (Figures in USD)
 Baron Global Advantage Strategy (net)2Baron Global Advantage Strategy(gross)2MSCI ACWI Index2MSCI ACWI Growth Index2
201945.71%  46.77%  26.60%  32.72%  
202079.71%  81.19%  16.25%  33.60%  
20210.86%  1.70%  18.54%  17.10%  
2022(51.70)% (51.32)% (18.36)% (28.61)% 
202329.17%  30.18%  22.20%  33.22%  

For strategy reporting purposes, the Firm is defined as all accounts managed by Baron Capital Management, Inc. ("BCM") and BAMCO, Inc. ("BAMCO"), registered investment advisers wholly owned by Baron Capital Group, Inc. As of 9/30/2024, total Firm assets under management were approximately $43.4 billion. The Strategy is a time-weighted, total return composite of all all-cap accounts managed on a fully discretionary basis using our standard investment process. Accounts in the Strategy are market-value weighted and are included on the first day of the month following one full month under management. Gross performance figures do not reflect the deduction of investment advisory fees and any other expenses incurred in the management of the investment advisory account. Actual client returns will be reduced by the advisory fees and any other expenses incurred in the management of the investment advisory account. A full description of investment advisory fees is supplied in the Firm’s Form ADV Part 2A. Valuations and returns are computed and stated in U.S. dollars. Performance figures reflect the reinvestment of dividends and other earnings. Baron Global Advantage Strategy is currently composed of a U.S. mutual fund, a Collective Investment Trust, a ICAV fund, and sub-advised accounts managed by BAMCO. BAMCO and BCM claim compliance with the Global Investment Performance Standards (GIPS®). GIPS is a registered trademark owned by CFA Institute. CFA Institute does not endorse, promote or warrant the accuracy or quality of the report. To receive a complete list and description of the Firm’s Strategies please contact us at 1-800-99BARON.

Performance data quoted represents past performance. Current performance may be lower or higher than the performance data quoted. Past performance is no guarantee of future results.

(†)The Strategy’s historical performance was impacted by gains from IPOs and there is no guarantee that these results can be repeated or that the Strategy’s level of participation in IPOs will be the same in the future.
(1)With the exception of performance data, most of the data is based on a representative account. Such data may vary for each client in the Strategy due to asset size, market conditions, client guidelines, and diversity of portfolio holdings. The representative account is the account in the Strategy that we believe most closely reflects the current portfolio management style for the Strategy. Representative account data is supplemental information.
(2)The MSCI ACWI Index Net (USD) is designed to measure the equity market performance of large and midcap securities across 23 Developed Markets and 24 Emerging Markets countries. The MSCI ACWI Growth Index Net (USD) is designed to measure the equity market performance of large and mid cap securities exhibiting overall growth style characteristics across 23 Developed Markets countries and 24 Emerging Markets countries. MSCI is the source and owner of the trademarks, service marks and copyrights related to the MSCI Indexes. The indexes and the Strategy include reinvestment of dividends, net of foreign withholding taxes, which positively impact the performance results. The indexes are unmanaged. Index performance is not Strategy performance. Investors cannot invest directly in an index.
(3)Not annualized.
(4)The Strategy has a different inception date than its underlying portfolio, which is 4/30/2012.

Global equity indexes continued to grind higher in the third quarter with some making new all-time highs. The MSCI ACWI was up 6.6%, the MSCI ACWI Growth was up 4.1%, the Russell 1000 Growth was up 3.2%, and the S&P 500 was up 5.9%. Investment grade bonds were up 6.6%, while Bitcoin was up approximately 1.0%. In that context, the Strategy had an in-line quarter underperforming modestly on the lower growth side of the curve and outperforming modestly against the higher growth comps. After 18 months of market returns being driven by large-cap stocks and in particular, the Magnificent Seven, we finally saw much improved market breadth. In the third quarter, the Magnificent Seven accounted for just 0.38%, or 5.8% of the Index’s 6.6% gain – it was 105% in the last quarter.

The long anticipated easing cycle has finally begun, with the Federal Reserve (the Fed) announcing a 0.50% cut which we think had a lot to do with broadening investor appetite beyond the large technology and AI stocks. We have also observed a significant recovery in stock prices outside the U.S., particularly in China (up 23.4%), where substantial government stimulus (interest rate cuts and measures to support the mortgage and stock markets) was well-received by investors. After largely avoiding China over the past few years, we have cautiously re-entered the market, making two small investments in companies we have previously owned. As interest rates stabilize and continue to decline, we anticipate a strengthening economy and increased investor appetite for growth stocks. This could positively impact valuations in the near term and potentially benefit the Strategy. However, over the long term, stock prices will be primarily driven by the growth and sustainability of underlying business fundamentals, such as revenues, profits, and cash flows.

From the performance attribution perspective relative to the Index, stock selection contributed 0.39% to relative returns, which was more than offset by the negative effect of sector allocation that detracted 1.48%. Our investments in Consumer Discretionary (think MercadoLibre, Zomato, and Coupang) and Health Care (argenx and Viking Therapeutics) did well, while Information Technology (IT) (CrowdStrike, ASML, and Snowflake) and Industrials (SpaceX was flat compared to a rising benchmark) stocks detracted. We also benefited from having no exposure to Energy which was roughly offset by having no investments in Real Estate and Utilities. From a geographic perspective, the Strategy’s investments in Argentina, Canada, India, Korea, the Netherlands, Taiwan, and Poland contributed to relative returns, which was offset by relative underperformance in the U.S., U.K., China, Spain, and Brazil. The Strategy ended the quarter with just under 40% of its assets invested in the U.S., a significant underweight relative to the Index’s ending weight of 63.8%.

From a company specific perspective, we batted just over .500 with 19 gainers against 18 decliners but with an impressive slugging percentage as MercadoLibre, Shopify, Coupang, Zomato, and argenx contributed over 1.00% each to absolute returns, while GDS and Adyen added over 0.60% each. Notably, 14 out of our 39 investments posted double-digit gains during the third quarter, with nine gaining over 20% each, and five appreciating over 30% each, in the process contributing 10.3% to absolute returns. On the other side of the ledger, 11 of our holdings experienced double-digit declines costing the Strategy 4.65%, with CrowdStrike, which unexpectedly became a household name for all the wrong reasons (a routine software update causing a widespread computer crash) knocking off 1.50% all by itself.

To better understand the anatomy of performance, we deconstructed returns into two components – the change in multiples and the change in fundamentals. We analyzed the change in the weighted average multiple of the Strategy and the change in weighted average consensus expectations for 2024 (for revenues, operating income, and operating margins). During the third quarter, the multiple5 contracted by 2.7% and is now down 0.9% year-to-date – driven by our IT holdings where the multiple contracted by 8.4%. Since the Strategy was up 5.6%, fundamentals of our businesses increased by approximately 8% – an encouraging sign from our perspective. Revenue expectations for 2024 increased by 2.6% (after rising 1.7% in the June quarter), operating income expectations increased by 5.4% (down 2.4% in the June quarter), and operating margin expectations increased by 0.58% (were down 0.58% in the June quarter). Overall, business trends continue to be stable and, in many cases, improving.

Top Contributors to Performance

Table III.
Top contributors to performance for the quarter ended September 30, 2024
 Contribution to Return (%)
MercadoLibre, Inc.2.39 
Shopify Inc.1.72 
Coupang, Inc.1.19 
Zomato Limited1.14 
argenx SE1.12 

Shares of MercadoLibre, Inc., Latin America’s leading e-commerce company, rose 24.8% in the quarter, driven by results that beat expectations. The company reported 83% year-over-year growth in gross merchandise value (GMV), 131% growth in commerce revenues, and 86% growth in total payments volume. Despite its dominant position, the company generated above-market GMV growth across its major Latin American markets and is increasingly outperforming its peers in e-commerce, particularly in Brazil thanks to its broad selection and differentiated logistics capabilities, which enable faster delivery times than peers. MercadoLibre has also benefited from product innovation in fintech and solid underwriting in the growing credit business, which we believe will drive margin expansion and earnings growth as e-commerce in the region continues maturing over the next decade.

Shopify Inc. is a cloud-based software provider for multi-channel commerce. Shares rose 21.3% after reporting strong financial results with revenue growth of 25% year-on-year, accelerating from the prior quarter. Shopify’s operating margins also outperformed, at 14.6%, or nearly 3% better than expected, alleviating investor concerns over an upcoming investment cycle. While the company continues gaining share in its core business, we are increasingly seeing data points that point to a successful expansion to new opportunities including international, B2B, and offline. Despite volatility in the pace of reinvestments and margin expansion, we remain shareholders due to Shopify’s strong competitive positioning, innovative culture, and long runway for growth, as it still holds less than a 2% share of the global commerce market.

Shares of Coupang, Inc., Korea’s largest e-commerce marketplace, appreciated 17.2% after second quarter results saw a solid EBITDA beat, driven by higher margins in its core Product Commerce segment (EBITDA of $530 million, up 30% year-on-year, and margins of 8.2%, up 1.10% year-on-year). We believe the trend in margin expansion will continue as Coupang scales margin-accretive offerings, improves operations and supply chain, and leverages technology and automation to drive efficiencies. Its food delivery business has experienced strong growth with overall developing offerings revenues up 188% year-on-year in constant currency, with improving unit economics in the recent quarters. We view Coupang as one of the most competitively advantaged e-commerce businesses globally, with significant runway for both revenue and earnings growth.

Top Detractors from Performance

Table IV.
Top detractors from performance for the quarter ended September 30, 2024
 Contribution to Return (%)
CrowdStrike Holdings, Inc.–1.51 
ASML Holding N.V.–0.79 
Snowflake Inc.–0.51 
Datadog, Inc.–0.47 
indie Semiconductor, Inc.–0.46 

CrowdStrike Holdings, Inc. is a leading cybersecurity software company. Following a long period of outsized gains, shares fell 29.5% in the quarter after a software glitch caused a global Microsoft Windows outage in July. Despite the outage, the company delivered solid second quarter results that exceeded the high end of expectations across all key metrics. Management called out several delayed deals but noted that they remained in the pipeline and should close in coming quarters. Increased scrutiny and the implementation of new incentives, including discounts and free products and flexibility on billings, will likely negatively impact bookings and revenue growth over the near term. While the range of outcomes on the implications of the outage on customer retention and willingness to expand with CrowdStrike remains wider than usual, leading us to reduce our position, we believe that the fact that the incident was not due to a cybersecurity breach, the company’s competitively advantaged product, its transparent and rapid response, and the new procedures it had put in place, should help it retain its customers and grow share of wallet over time.

ASML Holding N.V. designs and manufactures photolithography equipment for semiconductor production. ASML is the leader across all types of lithography and the only company selling extreme ultra-violet (EUV) lithography tools, which are critical for leading-edge chip manufacturing. The stock fell 18.3% during the quarter on investor concerns around potential 2025 results driven by Intel’s capex cuts, sustainability of Chinese lithography demand, potential government restrictions on sales to China, and worries over slowing demand in the coming quarters. Despite near-term noise and uncertainty, ASML has a backlog covering the majority of expected revenues for 2025. More importantly, the long-term outlook remains favorable, regardless of where ASML is able to ship as demand for tools is ultimately driven by the overall demand for semiconductors regardless of the fab location. As a de facto monopoly on critical lithography tools supporting an industry with growing demand fueled by the proliferation of AI, we see durable competitive advantages that should translate into good upside for shares of ASML over the long term.

Snowflake Inc. is a leading cloud data platform predominantly used for data analytics. Shares fell 15.2% in the third quarter due to a cybersecurity incident, a shifting competitive landscape, a change in leadership, and general macro complexities which are pressuring customer IT budgets. With generative AI (Gen AI) front and center, both investors and customers are closely evaluating Snowflake’s positioning in the future data ecosystem. Databricks and other competitors whose core users are data scientists who are also key buyers of Gen AI technologies, are benefiting. In addition, while Snowflake’s product innovation push should fuel future growth, it may also lead to short-term headwinds to profitability. Management reported healthy demand for its core data analytics, evidenced by solid growth rates among current customers alongside new go-to-market initiatives that could support growth. We are optimistic the new CEO, Sridhar Ramaswamy, can lead the company towards an AI-centric strategy, and therefore remain shareholders.

Portfolio Structure

The portfolio is constructed on a bottom-up basis with the quality of ideas and conviction level having the most significant roles in determining the size of each individual investment. Sector and country weights are an outcome of the stock selection process and are not meant to indicate a positive or a negative “view.”

As of September 30, 2024, the top 10 positions represented 61.4% of the Strategy’s net assets, and the top 20 represented 85.9%. We ended the quarter with 37 investments compared to 36 at the end of the second quarter. Note that our top 27 investments represented over 95% of the Strategy.

Our investments in the IT, Consumer Discretionary, Industrials, Financials, and Health Care sectors, as classified by GICS, represented 99.7% of the Strategy’s net assets. Our investments in non-U.S. companies represented 60.4% of net assets, and our investments in emerging markets and other non-developed countries (Argentina) totaled 32.3% of net assets.

Table V.
Top 10 holdings as of September 30, 2024
 Quarter End Market
Cap ($ billions)
Quarter End Investment
Value ($ millions)
Percent of
Net Assets (%)
MercadoLibre, Inc.104.0 54.2 9.7 
NVIDIA Corporation2,978.9 50.7 9.0 
Shopify Inc.103.3 48.7 8.7 
Coupang, Inc.44.0 39.1 7.0 
Space Exploration Technologies Corp.210.2 36.7 6.5 
Cloudflare, Inc.27.7 28.5 5.1 
argenx SE32.4 26.5 4.7 
Zomato Limited28.8 21.5 3.8 
ASML Holding N.V.331.6 19.4 3.5 
Datadog, Inc.38.8 18.9 3.4 

 

Table VI.
Percentage of securities by country as of September 30, 2024
 Percent of Net Assets (%)
United States39.4 
Argentina12.0 
Netherlands10.7 
Canada8.7 
India7.2 
Korea7.0 
Israel4.4 
United Kingdom2.5 
Poland2.5 
Spain1.8 
Brazil1.7 
Taiwan1.0 
China1.0 

Recent Activity

During the third quarter, we initiated three new investments: the Chinese e-commerce platform, PDD; the Chinese data center company, GDS; and the leading global semiconductor manufacturer, Taiwan Semiconductor. We also increased two existing holdings: the leading next-generation sequencing platform, Illumina, and the small-cap auto-focused semiconductor designer, indie Semiconductor. We also sold Rivian and liquidated our small position in Tempus AI

We also reduced 21 existing positions to fund redemptions and new purchases.

Table VII.
Top net purchases for the quarter ended September 30, 2024
 Quarter End Market Cap
($ billions)
Net Amount Purchased
($ millions)
PDD Holdings Inc. 187.2 6.0 
Illumina, Inc.20.8 5.8 
Taiwan Semiconductor Manufacturing Company Limited900.7 5.4 
GDS Holdings Limited4.0 4.4 
indie Semiconductor, Inc.0.8 1.9 

During the third quarter we re-initiated a small investment in PDD Holdings Inc. We believe the company is truly unique in the global e-commerce landscape, with an innovative business model, and very strong growth prospects. Founded in 2015 as Pinduoduo, the company has grown into China’s second-largest e-commerce player, capturing over 20% market share. PDD’s Consumer-to-Manufacturer (C2M) model, which connects manufacturers directly to consumers eliminated intermediaries, allowing for ultra-low prices that attract price-sensitive consumers and small merchants. Its discovery-based, algorithm-driven shopping experience has created a highly engaging platform, driving user and merchant growth in a virtuous cycle. We expect PDD to continue gaining share in China given its dominance in the value-for-money segment, growing branded product offerings at affordable prices, and high operational efficiency. PDD’s network effects and cost advantage, supported by its lean structure and efficient C2M model, are set to grow as it scales, both domestically and internationally. Its cross-border e-commerce platform, Temu, launched in September 2022, has rapidly become one of the world’s fastest-growing apps. Leveraging China’s excess capacity and PDD’s supply-chain efficiency, Temu wields strong pricing power over Chinese suppliers and attracts overseas consumers with competitively priced products. While still in early stage, Temu has achieved 2% of the global ex-China e-commerce market and a variable breakeven in the U.S. market, underscoring PDD’s focus on sustainable growth. Despite its rapid growth and profitability, PDD trades at a double-digit free cash flow yield (despite losses from the early-stage international expansion through Temu), significantly below sector peers. While concerns over geopolitical tensions exist, we believe PDD’s growing competitive edge, strong cash flow, and disciplined management position it to create substantial long-term value for shareholders.

We also re-acquired a small position in GDS Holdings Limited, a leading Chinese data center operator. We were encouraged by several fundamental updates and recently met with CEO/founder William Huang and CFO Daniel Newman in our offices. We remain optimistic about the company’s growth prospects: i) its Asia ex-China data center business (GDS International or GDSI) and ii) its mainland China data center business (GDS Holdings or GDSH). We see a path for the business to be worth $46 to $56 per share in two to three years versus approximately $20 at recent market price. We value the mainland China data center business at $30 to $40 per share and GDS’s equity stake in its Southeast Asia data center business at $16 per share.

  • i) GDSI: We see cash flow for GDSI growing from below $50 million today to over $500 million over the next three years, which we value at $16/share at GDS’ ownership stake after accounting for the growth capital it has secured from renowned U.S. and global investors. Blackstone’s recent $16 billion acquisition of Southeast Asia based data center operator Airtrunk at 25 times is still at a substantial premium to where GDS is raising growth capital today, which provides an important valuation marker for a potential IPO of this business over the next 12 to 15 months.
  • ii) GDSH: We believe that growth will accelerate in the China data center segment with cash flow growing from around $700 million today to $1 billion over the next three years. We value the China business at $30 to $40 per share and remain encouraged that there will be several catalysts to further surface value (e.g., transaction to place certain stabilized assets into a listed REIT vehicle).

We established a small position in Taiwan Semiconductor Manufacturing Company Limited (TSMC). Morris Chang founded TSMC in 1987, as the world’s first dedicated semiconductor foundry. Until then, semiconductor chips were always designed and manufactured by the same company. TSMC introduced a groundbreaking new business model, in which it acted purely as a contract manufacturer, which proved to be highly successful. TSMC maintained a focus on improving its manufacturing process technology and enabled the emergence of innovative fabless design companies, including NVIDIA, Apple, and Qualcomm, who became TSMC’s key customers. Today, TSMC has a more than 60% share of the total semiconductor foundry market and over 90% share in leading-edge manufacturing. TSMC enjoys high barriers to entry given the ever-increasing cost and technological complexity of semiconductor manufacturing while benefiting from economies of scope as once leading-edge manufacturing becomes lagging edge on fully depreciated equipment. TSMC also benefits from scale– higher profits lead to higher R&D and capex investments, allowing for further technological differentiation, resulting in more profits. We believe TSMC will sustain strong double-digit earnings growth for years to come, driven by continued market share gains, strong pricing power, and structural growth in AI demand. Management forecasts that revenue from server AI chips, such as GPUs and other AI accelerators, will grow at a 50% CAGR from 2022 to 2028 and account for more than 20% of TSMC’s revenue by 2028. We except further long-term upside from the eventual proliferation of edge AI devices, including AI smartphones and AI PCs, which will require significantly more computing power and drive even stronger demand for TSMC’s leading-edge technology.

Lastly, we added to our investment in Illumina, Inc. The company supplies instruments and consumables for next generation sequencing (NGS), a technique that enables massive amounts of genetic analysis in both research and clinical diagnosis. It is the dominant player today with 80% of the market. We believe Illumina is on a path to return to double-digit growth in the intermediate to long term while benefiting from a long runway for growth with genomes sequenced for less than 1% of humans and 0.1% of species. We believe that Illumina would be able to grow its TAM by continuing to reduce the cost of sequencing as it has in the past (its recent Novaseq X) has reduced the cost from $600 to $200. We also believe that Illumina is more than a sequencing company. It’s an entire workflow and ecosystem, from sample prep to sequencing and bioinformatic analytics. While it used to be that the sequencing portion was a big chunk of the whole workflow’s costs, nowadays it’s in line with the other parts of the workflow. If researchers are used to Illumina protocols and their solution is spec’ed in on the workflows (particularly on the clinical side), it doesn’t make sense to save a bit more money on that few hundred dollars, if Illumina makes them more efficient on the other parts of the workflow like sample prep and bioinformatics.

Table VIII.
Top net sales for the quarter ended September 30, 2024
 Quarter End Market Cap or Market Cap When Sold
($ billions)
Net Amount Sold
($ millions)
Tesla, Inc.835.8 16.9 
CrowdStrike Holdings, Inc.68.8 16.2 
MercadoLibre, Inc.104.0 11.9 
Rivian Automotive, Inc.11.9 8.0 
NVIDIA Corporation2,978.9 5.9 

Outlook

After six months of “higher for longer” dominating the investing narrative, the Fed officially embarked on an easing cycle after reducing the interest rates by 0.50% following its September meeting. While we continue to have no view on the timing or the pace of further interest rates cuts, we will point out that lower rates reduce the cost of capital, increase the wealth effect, and generally improve investor confidence. That in turn often leads to longer time horizons which potentially impact the multiples investors are willing to pay for growth stocks.

The majority of the businesses we tend to favor can be considered as long-duration assets because as beneficiaries of disruptive change with large and fast growing markets they almost always penalize near-term profitability in order to reinvest aggressively for future growth. In other words, they overinvest and underearn. Mathematically speaking, using lower cost of capital and lower interest rates to discount future free cash flows to present value yields higher results. The proverbial two birds in the bush are worth more – when the rates are lower and even more when rates are expected to decline further. As a Strategy focused on Big Ideas, we tend to be consistently underweight the large and giant-cap companies (as well as the U.S. – relative safe havens) and overweight small and mid-caps (as well as the emerging markets) and so a rise in investor confidence and a broader participation in the market recovery could become a much welcome tailwind for the way we invest.

Every day, we live and invest in an uncertain world. Well-known conditions and widely anticipated events, such as Federal Reserve rate changes, ongoing trade disputes, government shutdowns, and the unpredictable behavior of important politicians the world over, are shrugged off by the financial markets one day and seem to drive them up or down the next. We often find it difficult to know why market participants do what they do over the short term. The constant challenges we face are real and serious, with clearly uncertain outcomes. History would suggest that most will prove passing or manageable. The business of capital allocation (or investing) is the business of taking risk, managing the uncertainty, and taking advantage of the long-term opportunities that those risks and uncertainties create.

We are optimistic about the long-term prospects of the companies in which we are invested and continue to search for new ideas and investment opportunities while remaining patient and investing only when we believe the target companies are trading at attractive prices relative to their intrinsic values.

Sincerely,

Portfolio Alex Umansky signature
Alex UmanskyPortfolio Manager

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